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Social Media

Is Snapchat Revolutionizing The Way We Consume Content?

techfrag.com

Content is everything. We all know that. Marketers and advertisers have only recently started to comprehend that you no longer can publish ads touting people to buy products or services in order to succeed in the market these days. Today, it is all about getting someones attention and keeping them engaged by publishing entertaining and relevant content that captures peoples eye on a continuous basis. To succeed in today’s new economy brands have to think and act like a publisher. So it comes as no surprise that Snapchat decides to jump on the bandwagon by launching their newest feature called Discover. Continue Reading ›

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